It is very likely that most of your family is on Facebook. Older friends and family are likely on Facebook, as well. That being said, do you have clients on Facebook? If they do, Facebook marketing campaigns may be ideal for your needs. Keep reading to learn how to succeed with them.
You don’t necessarily need a page, a group may be better for you. A Facebook group allows users to have their own community. Do not hesitate to use a page and a group so your subscribers can receive your updates through your page and share their own content on your group.
If someone ‘likes’ your Facebook page, give them a deal. People pay attention to a page with a high number of likes. Offer an incentive for new people to like your page, something that others are not getting. This will grab people’s attention rather than asking them to like the page. If you offer something they want, they will likely click the button.
Respond to any comments in your inbox or on your wall. They’re taking the time to contact you, so the least you can do is reply. Facebook posts can often be similar to phone calls in which case you would respond as well as answer any questions.
Include places in the body of your Facebook page. Giving the audience something valuable for just registering or signing up can let you have ongoing conversations with those that have expressed interest. You can give a prize for signing up, or require registration to enter a contest.
Get fans involved in brand or company decisions. People like to get involved. You can tap into this by having your community help you with some decisions. A good idea is that asking them what they like to read on your blog.
You probably use Facebook and have a pretty good idea about what a customer wants. Apply the tips you just read and learn more about different Facebook marketing techniques before getting started with your campaign. Put a lot of effort into Facebook if you want to reap the benefits.