When using Facebook to promote your business, know that it is a form of marketing with no particular rules. Every company has a target audience that has certain likes, dislikes and wants or needs. Knowing about marketing on Facebook is the only way to do it right, so read on.
Talk with your fans often to get their feedback on your products. Check out anything posted to your wall. Lots of successful entrepreneurs have gleaned great marketing ideas right from members of the public. Don’t ignore the fans you have because they’re the ones that have gotten you to where you are at this point.
Don’t let your Facebook page become overrun with spam. Filters are available to help stop spam before it even appears. You will be able to set up a list of keywords that will be filtered off of your page.
Consider Facebook as a good way to share your content. It’s not all about chatting it up with your friends; it’s also a great place to share content too. Think of it as such. Create great content and share interesting information. Facebook can drive a ton of traffic to your sites.
Facebook Offers is a great tool for running contests or giving away free products through your website. All that needs to be done is you should get the offer set up and use the Promoted Post option. If your offer is really good, you can consider opening it up to non-fans.
Answer questions and comments quickly. Show that you appreciate their questions and comments, and give helpful responses. If you have a page on your site that holds the information they need, share the link with them.
If you receive a “like” from someone, give them a special offer. Likes can draw new attention to your page. Think about offering something that’s exclusive and free to those that like your page. It could be something everyone gets or even a sweepstakes. If you give them something they like, they will probably not hesitate to “like” you.
With your new base of knowledge, you should now be ready to begin. Turn it into a massively successful campaign. Start working on your campaign and you will soon get good results.