Facebook is the most popular social media site in the U.S. It is a great business tool as well. Facebook does have some marketing options that require payment, but some of the most successful businesses can implement free ideas as well. Continue reading to learn how you can use Facebook to market your business.
Sponsoring a contest can be a fantastic way to get more followers on Facebook. Take advantage of this great idea. You could throw a photo contest, for instance, with customers using your product in unusual ways. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.
Keep your Facebook page from becoming covered with spam. You can use filters to help edit the page and monitor content when you are away. Page administrators can add keywords into the tool that will help keep things filtered.
When you utilize Facebook Offers, you are able to promote freebies and contests you’re running on your site. All that needs to be done is you should get the offer set up and use the Promoted Post option. If the offer is especially awesome, consider promoting it to Facebook in general as opposed to just your following.
Utilize custom tabs. With these tabs, your Facebook page’s information will be more organized, which ultimately helps your business. When you run a contest, put it on its own tab, for instance.
The key to successful marketing with Facebook is having a strong base of fans. This means you probably don’t need to put a lot of money into your marketing until you’re able to build up a fan base of 5,000 or more people. After you hit that many people you should see your conversion rates start to rise.
Consider buying some Facebook ads. You are able to customize your ad so that it reaches your target audience. There are many budget tools to work with as well. This is a valuable tool as you do not have to commit funds long-term to the advertisement. You can take the ad off whenever you want to.
This article has provided you with valuable information on conducting a Facebook marketing campaign. It’s affordable, easy and simple when you use this advice. The only way to best your competition is to start planning. However, they may start reading articles like this one to get a jump start and beat your business to the finish line.