Success is not a given when using Facebook as a marketing tool. Every company out there has an audience that has various dislikes, likes, needs and wants. To really be successful with this resource, you have to do your research; this article is a great help.
Host a giveaway to get some extra attention for your presence on Facebook. Offer free samples to your subscribers who share your information with others. Post the winners up on your page, and do the same thing all over again when you find you need more “likes.”
Have you looked into using custom tabs on your Facebook page? They let you get information together in an easily readable format. If your business is holding an event or sponsoring a contest, including a tab makes sure visitors know about it.
Be aware of when it is appropriate to post on other Facebook pages. If you are posting on a page that isn’t your own, it can gain you attention. Make sure it’s the kind of attention you want. If you have something good to say you can post on other pages. Do not engage in spamming of any sort.
Hold a giveaway promotion to get more followers. Offer a freebie to anyone who likes your Facebook page or subscribes to your emails. It may cost you small amount, but you will have more people to communicate with.
Respond to everything that is posted on your wall. It is important that you acknowledge that a person who takes time to interact with your business is important to you. Responding in a timely manner will help improve your credibility.
Offer an easy way for your followers to sign-up for contests. If you give them a free product or coupon for liking your page, they will be more interested. Try holding sweepstakes and contests, or just have a place for them to sign up for something valuable.
Try as hard as you can to respond to people when they leave comments on your page. This means to respond to inbox messages and those left on the main page. This can eat up a lot of time, but the user engagement you get as a result is worth it.
Just using what you’ve learned here is a great first step. Take it and build a campaign which will take advantage of all Facebook has to offer. Start working on your campaign and you will soon get good results.