Facebook is very popular because of how it brings people together. Utilize Facebook by modeling your marketing approach after the website’s success. Continue to read to learn how you can use Facebook to your best advantage.
Giveaways are a great method of drawing attention to your page. Offer free products or discounts to subscribers when they join. Make a big announcement of winner names on your page, and keep doing that whenever you want more subscribers.
Facebook Offers lets you provide freebies or host contests easily. Just set the offer and choose to make a Promoted Post. If you are offering something great, it may be worth promoting it more broadly, including non-fans.
Make your Facebook marketing page more efficient by using the custom tab options. Custom tabs let you optimize information on your page for visitors that betters your business. For example, a contest can have its own tab so that it stands out.
Know when it’s okay to post something about your business when you’re not on your personal Facebook page. Posting on another page gets attention. But, be sure it is positive attention. Make postings on other Facebook pages only if you have worthy content. Avoid spam at all costs.
Use care in selecting your updates. Subscribers will lose interest quickly if the content you share isn’t valuable. Your content should entertain, educate or offer some help. Take advantage of Facebook Insights as a way to discover which updates are truly useful in order to give followers what they like most.
Create a group page for your business. That can be a meeting place where you are able to answer questions and where you and customers can interact. Facebook is a great place to offer incentives as well as an ideal place to interact with your customers. A Facebook page will allow you to get to better know and understand your customers.
Rather than thinking Facebook is just for kids or people to get in touch with each other, realize how powerful it is for marketing purposes. Whether or not you are just starting up or a more mature small business, Facebook is a medium you dare not ignore. Use this advice to take advantage of marketing on Facebook.