Are you prepared to start knocking out the competition? Are they using Facebook to market? Maybe you should too! Do you want to better their campaigns time and time again? Put your effort together with the knowledge in the article below.
Consider Facebook a type of content-sharing venue. While Facebook can be used as a chat service, it is better used as a long-form content sharing medium. Treat Facebook seriously to improve your profits. Write some actual blog posts and then promote them via other channels through your Facebook page. You will realize that Facebook will help drive high traffic!
You don’t necessarily need a page, a group may be better for you. Creating a group on Facebook will make other people more likely to start a community with each other where they can interact. Allow your subscribers to post content on your Facebook page.
You want to increase sales through your Facebook marketing efforts. You can track your success by setting a monthly goal for your sales. Thousands of likes mean nothing if they can’t be converted to real money from sales. If you are not seeing the type of business you want, you may need to adjust your strategy.
Make sure your posts have value. Your Facebook followers should find useful information in all your posts, whether they relate to a great deal, receive information about the latest product, or obtain some tidbit of helpful information relevant to your brand. Try not to “sell” too much, though, or your followers will quickly tire of seeing your name pop up on their news feed.
A great way to boost conversion of visitors to followers is by hiding content from those who are not yet fans. If you have an area of your Facebook page hidden so that only followers can view it, you will be able to convert the casual visitor into a follower. Just hide a small portion of content so you don’t lose SEO.
The more you know about Facebook marketing, the easier it will be to beat the competition. Show them how it’s done. Connect with the world by implementing these tips now.