Are you advertising on Facebook? If not, then you are seriously underestimating Facebook’s potential for gaining new customers. If your business is on Facebook, there are several potential pitfalls you should be aware of, in order to guarantee that you’re effectively engaging your audience. Keep reading if you want advice on how to use Facebook marketing to your advantage.
Having a contest is a good way to glean fans. Provide fans with coupons or even a product when they share or Like your page. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.
Be sure that anything that you post online has a link to your Facebook page on it. If your site has a blog, include a summary and then link the posts automatically via your Facebook. Link up your Twitter account so that your Tweets appear on your Facebook wall, too.
Give Facebook advertisements a try. Posting to your page will only get you so far. Purchase Facebook ads to expand your business. They are affordable and effective.
Never let spam overrun your page. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. If you have different page administrators, they can help you with this.
Facebook is primarily a means of sharing content. It can be used for so much more than chit chat. Use it in this way. Create great content and share interesting information. Facebook can drive a ton of traffic to your sites.
Always answer all the questions and comments sent to you via Facebook. Thank them for contacting you, and give them a great answer. Do not hesitate to share a link to your site if an article or page perfectly answers their question.
Be careful about posting about your own business away from your personal pages. You can gain lots of attention by doing this. Make sure your posts get the attention you want. Create posts when there is something positive for you to say. Do not spam other pages.
If you haven’t put your business on Facebook, hopefully you’re inspired to do so now. You have the tips, so put them to use. Even if you have been on Facebook a while, you can always get better. Use the tips you just read to help you.