Are you educated about online marketing? Do you know how to apply this knowledge to using Facebook? Have you generally stuck with traditional marketing methods and now want to learn more about recent innovations? The tips you are about to learn will improve your skills while using Facebook marketing.
Be sure there is not too much spam on your Facebook page. Even if you aren’t around, you can put filters in place which will monitor and guard your page. Any approved person can access the page with these tools if they know the password.
Use custom tabs to make your Facebook page more efficient. You can easily organize the information available on your page so that fans can find it. For instance, use a custom tab for any contests you might run.
No Facebook marketing campaign will succeed unless people see it, so you should concentrate on building a solid following first. This means that your focus should be on building your follower count until you have around 5,000 people following you. After you hit that many people you should see your conversion rates start to rise.
Offer something exclusive if someone “Likes” your page. Having a lot of likes brings attention to your page. Think about offering something that is free and exclusive when they “Like” your page. It could be a sweepstakes of some kind or a free sample. If you give people something that they find useful, then they’ll have no problem becoming a follower of your page.
Make sure you answer posts and comments on your wall. If people take time to make contact, you should dedicate some of your time to respond. It’s like a phone call: you would never leave it at a message left on your machine, would you?
Ask your fans for advise about various decisions you need to make about your company or business. Customers like to feel they are being heard. There’s no better way than to get your community involved in making decisions for your company. As an example, a blogger could have readers vote on a topic they’d like to hear about.
People who are not sure about how to market their page are behind the curve, but after reading this they will catch up. These tips can help sharpen your skills with Facebook marketing. Begin your campaign with the advice you’ve just read.