You probably have family members that use Facebook all the time. A few of your older relatives may be on there, too. Knowing this, are you aware of whether or not your customer base uses Facebook? If they are, marketing here is a must, and this article will show you how.
Facebook can help you share different products with potential clients. It’s not just about silly informal conversation, there’s real content going on in Facebook. Use it in this way. Use it to write full length blog-like posts, and even promote your website’s posts via your Facebook channel. Facebook usually drives up a bunch of traffic.
When using Facebook to do your marketing, take advantage of tools like Facebook Offers whenever possible. Just set the offer and choose to make a Promoted Post. If the offer is good enough, promote it to those who aren’t fans, too.
Use custom tabs to make your Facebook page more efficient. You can use these tabs to put like-minded information in a particular spot and this will improve the layout and effectiveness of your posting. When you run a contest, put it on its own tab, for instance.
Do not leave out people that are already fans. Some marketers focus on getting new subscribers instead of taking care of their exist audience. Your audience must feel respected. This results in true engagement with your brand, and therefore much attention should be paid to customers.
Hold a giveaway to entice customers. Offer a free gift to people who opt in to your newsletter or like your social media pages. This will not cost you a fortune and will help you stay in touch in a way no other marketing technique lets you.
Always answer comments and posts that show up on your Wall. They’re taking the time to contact you, so the least you can do is reply. Facebook posts can often be similar to phone calls in which case you would respond as well as answer any questions.
You most likely have your own Facebook, so you will know what your customers will see, what they do and what they wish to know. Simply use the advice in this piece combined with your existing skills to develop a truly impressive campaign. The more you spend on it, the more you will make.