Posting coupons on Sundays is a great idea. Have you heard that putting a quote in your post will attract more people? There are countless of these myths scattered throughout the Internet, so it can be difficult to find good information about Facebook marketing. Read the article below and get a good understanding of what Facebook marketing is all about.
When you market your business on Facebook, post professionally. While social media sites provide a relaxed atmosphere, your business still needs a professional appearance. Folks will have more respect for what you do if your tone stays professional.
Link all of your content to your Facebook page. If you write a blog, make sure that new posts appear on Facebook. Also, if you have a Twitter account, link it to your Facebook so your tweets show up automatically on your Wall.
You could create a group rather than a page. Creating a group on Facebook will make other people more likely to start a community with each other where they can interact. You could even set up both a group and a page if you would like and if it makes sense for your business.
Facebook Offers allows you to promote contests or free giveaways to your customers. You just need to set the offer up and then convert it to something known as a Promoted Post via your wall. A good offer will appeal to potential customers as well.
If you use custom audiences you will be able to use email addresses of the current customers you have to send them targeted ads. This will lower your costs and increase profits in the long run.
Offer an exclusive product to people who “like” your page. Likes are very important to improve the visibility of your company. Think about offering something that is free and exclusive when they “Like” your page. It could be a sweepstakes or something that every person gets. If the incentive is something that they value, they won’t hesitate to click on that “like” button.
Now that you are better informed about Facebook marketing, make a start on how to best reach your intended customers. The tips here are going to help you, too. Use the knowledge you now have to help you be as successful as possible.