Do you have a large number of family and friends who are already using Facebook? It is even possible that your Mom or Grandma are on Facebook, too. But do your customers have a Facebook page? If they do, this might be an excellent approach for you to use. Keep reading for some helpful details on launching a campaign.
Talk with fans regularly to see what they want. Check out anything posted to your wall. The public has often provided marketing inspiration to numerous businesses. Don’t ever ignore your fans as they have a good idea as to what they are looking for.
Reply to followers when they write something on your wall. You need to monitor your wall, and any direct messages you receive. It is especially important to respond quickly to anyone who needs help or posts a complaint.
Facebook needs to be thought of as a place to share with people. It is not just a place for chatting, but a great place to share content too. You can have lots of different kinds of conversations. Write some actual blog posts and then promote them via other channels through your Facebook page. You’ll soon see that you can get tons of web traffic from Facebook.
Utilizing “custom audiences”, email addresses of current customers can be uploaded to target all your ads just towards them. This boosts your rate of conversion and reduces campaign costs because there are more opportunities for leads to be converted to sales.
One of the best marketing tactics is to hold a giveaway. Give something away a winner picked from you followers. You won’t lose much money, and you will be able to communicate more with your customers than before.
You’re a Facebook user, so use your own experience to understand what a customer looks for. Use everything you’ve learned here and you should be able to get a campaign started that impresses your customers. You’ll get more profit if you try harder.