Your kids, cousins or siblings are probably already on Facebook. You probably even have an older family member on Facebook as well, like a grandma or grandpa. Having said that, are your customers also on Facebook? If so, then Facebook marketing might be for you, so read on to find out what it takes to do such a campaign right.
Always reply to comments posted on your wall to give followers a sense of connection with you. This means checking you wall for questions or comments regularly. Reply to them, especially if it is someone who needs customer service or has a complaint.
Treat your old customers well. A shocking number of people fight to get new likes instead of catering to their current fans. Respecting your audience will lead to a successful marketing campaign. This will help them engage themselves in your brand.
Look into a Facebook advertisement to sell your product. The ad can be targeted to users of a certain gender or age. You also can keep to a budget, allowing you to do as little or as much as you wish. Additionally, you don’t have to make a commitment that’s long-term. You are able to discontinue your ad at any time.
Post on other people’s Facebook pages. Posting on Facebook pages that are not your own can get you a lot of attention. Having said that, it’s crucial that this attention is desirable. Create posts when there is something positive for you to say. Spamming is something you should never do.
When a person “likes” your page, reward them with a unique gift or special offer. People pay attention to a page with a high number of likes. Think about offering something that is free and exclusive when they “Like” your page. A contest is a good idea as is a coupon or discount. If the incentive is something that they value, they won’t hesitate to click on that “like” button.
You are probably on Facebook yourself, so you know what a customer sees, does and wants to know. Your knowledge combined with the information in this article will allow your to conduct a successful social media campaign. Put a lot of effort into Facebook if you want to reap the benefits.