It is very likely that most of your family is on Facebook. You might even find your Grandma or Mom on Facebook also. Are your customers there too? If the answer is yes, then you need to learn how to manage Facebook marketing. This article gives you excellent tips to start.
Contests can be used to your advantage. Provide fans with coupons or even a product when they share or Like your page. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.
Try a giveaway as a way to boost your Facebook marketing. Encourage new subscribers by offering free products. Post who the winners are to your Facebook page; do this often to grow your business.
Consider using Facebook advertisements. Your normal posting will only deliver so much in term of promotion for your product or service. Ads can reach further into your target market and draw customers to your page. They are affordable and effective.
When you market services and products on Facebook, your page needs to stand out above others pages that are similar. Put up neat visuals or add some color. These types of pages certainly do attract more attention.
Take advantage of Facebook Offers to quickly promote the contest or free sample that you have available on your website. First, write a description of your offer. Then, set the “Promoted Post” flag from your wall. If your offer is really good, you can consider opening it up to non-fans.
Always keep your current customers in mind. A lot of people concentrate so much on getting new likes and fans that they forget about the fans they already have. If your fans think you respect them, your marketing will be successful. That leads to real engagement in your brand, so don’t forget about these champions of yours!
Consider buying advertisements on Facebook. You can tailor your ad so that only people of specific age or gender criteria see it. You will also be able to set up a budget so you can advertise only as much as you’d like to. Also, there is not any long-running commitment involved. The ad can be stopped at any time.
You probably have a Facebook page, so you are aware of what customers do, see and would like to know. These tips and your knowledge can help you build a successful campaign. The more you work it, the greater your return will be.